Mauritania
Fifty percent of Mauritania''s imported goods enter via the ports in Nouakchott or Nouadhibou. From there, they are trucked to wholesalers, distributors, and retailers who
From there, they are trucked to wholesalers, distributors, and retailers who distribute them directly to the end users. Large wholesalers, especially those involved in the leading family conglomerates that dominate much of Mauritania's economy, account for the majority of the country's import trade.
The Employers' Association, the Chamber of Commerce, and the Mauritanian Information Center for Technical and Economic Development maintain lists of business groups and/or individuals and other information useful to companies wishing to do business in Mauritania.
There are few qualified advertising agencies in Mauritania, although the number of billboards is increasing rapidly in Nouakchott and Nouadhibou, as they are a relatively inexpensive means of advertising. Radio and TV are occasionally used for advertising, but they are quite expensive.
Graphic billboards on major thoroughfares and roadside banners are an important form of advertising. There are few qualified advertising agencies in Mauritania, although the number of billboards is increasing rapidly in Nouakchott and Nouadhibou, as they are a relatively inexpensive means of advertising.
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